New Research in the Global Lifestyles Project
New briefs are available to subscribers to Social Technologies' Global Lifestyles project:
GL-2007-75: Cars in Russia
Car ownership in Russia is rising rapidly, increasing mobility and changing consumer behavior. Driving this trend are rising incomes, an expansion of consumer credit, new views on car ownership, and a flood of foreign automakers entering the Russian market. However, a number of obstacles could hinder future growth in the Russian automotive sector.
GL-2007-74: China's Demand for Quality Food
A 2007 US Department of Agriculture report found that China’s demand for quality food has risen significantly. Higher-income urban families are driving this trend: they are seeking convenience, ease, safety, and health in their food, and are willing to pay more for these characteristics. Among lower-income families, changes are less marked, and they must still devote nearly half their incomes to food.
GL-2007-73: Country Profile—South Korea
South Korea is a World 1 economy—the 11th largest in the world—with an urban, rapidly aging, tech-savvy population. Economic growth in South Korea is expected to outpace much of World 1, but war or reunification with North Korea could disrupt this scenario. This brief is one in a series of graphical profiles of selected markets in all three Worlds.
GL-2007-72: Fighting Malnutrition
Malnutrition affects a third of the population in the developing world, with substantial health effects, especially on children. Nonprofit organizations and governments are working to fortify staple foods like salt and flour and to distribute nutritional supplements. An alternative approach would use biofortification to breed micronutrients into crops.
GL-2007-71: Evolving Radio
Digital technologies have created new radio formats including Internet radio, satellite radio, digital terrestrial radio, and podcasts. These formats are meeting peoples’ needs for content diversity, anytime-anywhere access, personalization, and participation.
Josh Calder
in New Research, Global Lifestyles
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